Our Privacy Promise – How Paws Etiquette Protects Your Personal Data

Paws Etiquette is fully committed to protecting your privacy and personal data. This privacy policy outlines how we collect, store, use, and protect your information, in accordance with the UK General Data Protection Regulation (UK GDPR). By using our services or accessing our website, you agree to the terms outlined below.

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1. What Information We Collect

We may collect personal details from you when you:

• Book a training session or consultation

• Sign up to a class or waiting list

• Join our WhatsApp or email list

• Contact us via our website or social media platforms

This information may include:

• Your name, email address, and phone number

• Postal address and postcode

• Dog’s name, breed, age, and behavioural details

• Any preferences, goals, or additional notes relevant to your training experience

2. How We Use Your Information

We use the data you provide to:

• Deliver training services tailored to you and your dog

• Respond to enquiries or requests

• Confirm bookings, send updates, and provide reminders

• Share class materials and follow-up advice

• Improve our services and content

• Send occasional surveys or client feedback forms

We may also use anonymised client data to analyse trends and improve the website experience.

3. Communications & Social Media

With your consent, you may be added to:

• WhatsApp support groups related to your class or programme

• Our client email list for updates, resources, and advice

We may also take photos and videos during classes for marketing purposes (social media, website use, or advertising). These will only be used if you have completed the media consent form. We never include identifying personal information or specific addresses.

4. Data Protection & Security

We take the security of your personal data seriously:

• Digital records are stored securely on password-protected devices

• Physical records are stored in a locked cabinet

• Only the business owner and authorised support personnel have access

• We never sell, rent, or share your personal data with third parties

• Any third-party service providers (e.g., Wix, email platforms) are required to adhere to strict confidentiality agreements

5. Your Rights Under UK GDPR

You have the right to:

• Request access to the personal data we hold about you

• Request correction or deletion of your data

• Withdraw consent to marketing communications at any time

• File a complaint with the Information Commissioner’s Office (ICO) if you believe your data has been mishandled

To make a request or enquiry regarding your data, please contact natalie@pawsetiquette.com.

6. Data Retention & Disposal

We retain your data only for as long as necessary to provide you with services or as legally required. Once no longer needed, digital files are deleted and paper files are securely destroyed.

7. Updates to This Policy

This policy may be updated occasionally. We encourage you to review it periodically to stay informed of how we protect your data.

8. Contact Details

If you have any questions about this policy or how your data is handled:

Email: natalie@pawsetiquette.com
Phone: 07702 310693
Business Name: Paws Etiquette, Dog Training in Essex